Episode 12
How to Build a Customer Retention Program (with Swire Ho)
In this episode of The Growth Pod, Angela is joined by Swire Ho, known as #thepromoguy. Swire is a dynamic expert in promotional marketing and customer retention strategies. With his deep understanding of branding and client engagement, Swire has successfully helped numerous businesses enhance their customer loyalty programs. During our conversation, he delves into the essentials of building effective customer retention programs, sharing actionable tips and innovative ideas that businesses can implement to keep their customers coming back. Join us to learn from #thepromoguy how to turn your one-time buyers into lifelong customers.
About Swire:
Born and raised in Hong Kong, Swire immigrated to Los Angeles in 1996. He is a proud Asian American who speaks Cantonese, Mandarin and English. He trained as a sound engineer, working at recording studios and entertainment agencies before starting his own firm, Hellman Production, Inc, 2003 in Los Angeles. Swire and his team successfully produced attractive, personalized DVD and CD cases and custom merchandise like T-shirts, earning a Score award in 2009, for small business success. His business eventually grew so popular, he decided to sell Hellman Production in 2013 to focus exclusively on the promotional product industry.
Swire is a proud SFG1 certified kettlebell instructor from #StrongFirst. He finds calmness through yoga, organic gardening, and enjoys being in nature.
Mentioned in this episode:
- Garuda Promo (Special offer for Growth Pod listeners)
Connect with Swire:
Let’s Connect!
Work With Me: growthdirective.com
About Angela
Angela Frank is a growth marketer and entrepreneur with a decade of experience generating millions in revenue for clients. She is the founder of The Growth Directive, a marketing consultancy that helps brands create sustainable marketing revenue. She is also the host of The Growth Pod, where she shares actionable tips to help entrepreneurs build a brand they love.
Angela loves chatting about everything business, but in her spare time, you can find her gardening, playing pickleball, or enjoying the great outdoors. Angela lives in Colorado with her husband and three rescue animals.
