Episode 45

What Small Businesses Can Learn from Jeff Bezos (with Steve Anderson)

Jeff Bezos built Amazon into a $2T company--but what can small businesses learn from a company of this size? In today's episode, Steve Anderson (author of The Bezos Letters) shares how small businesses can take lessons from Amazon and apply them to their growth.

Specifically, Steve shares:

  • The difference between customer focus and customer obsession.
  • How Jeff Bezos accelerates decisions while mitigating risk.
  • The easiest way to build a flywheel of growth for your business.


Mentioned in This Episode:

Download your FREE digital copy of The Bezos Letters: 14 Principles to Grow Your Business Like Amazon.


About Steve:

Steve Anderson is an expert in strategic risk and business growth. Drawing on decades of experience in the insurance industry, he wrote The Bezos Letters: 14 Principles to Grow Your Business Like Amazon, which has become a Wall Street Journal, USA Today, and international bestseller. With hundreds of thousands of followers, Steve has been handpicked by LinkedIn as one of the world's most influential thought leaders.



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About Angela

Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs.

Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.

Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.

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About the Podcast

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The Growth Pod
Build a profitable brand you love.

About your host

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Angela Frank

Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs.

Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.

Angela also hosts The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.