Episode 36
Understanding Consumer Behavior (with Sunny Dublick)
Tap into your customer's psyche to increase sales. Consumer insights expert Sunny Dublick shares how you can bridge the gap between consumer behavior, data, AI, and your business.
Specifically, Sunny shares:
- How to eliminate speculation and create a strategy that sells.
- The key elements of consumer behavior to implement in your business.
- The secret lesson you can learn from mundane brands.
Mentioned in This Episode:
- Book - Marketing to Mindstates
- Work with Sunny - SunnyDublick.com
- Connect with Sunny on LinkedIn
About Sunny:
Sunny Dublick is an award-winning marketing specialist and founder of Sunny Dublick Marketing. Originally from New Jersey, Sunny has spent over 15 years in the marketing and advertising industry, working with high profile clients such as the Philadelphia 76ers and HanesBrands, as well as small and medium-sized businesses spanning the hospitality, retail and professional services industries.
After spending the first 9 years of her career working for various advertising agencies and corporate marketing departments in the greater Philadelphia area, Sunny set out on her own, forming Sunny Dublick Marketing in 2017 to provide transparent and effective marketing solutions to businesses nationwide. A self-proclaimed marketing revolutionary + ‘Pink Starburst’ of Marketing Experts, her strategies are designed to inspire creativity and divergence in the way you approach your marketing, marrying the art + the science of the industry to enable you to truly grow the best, most authentic version of your brand.
While Sunny's 9-5 passion lies in helping brands find marketing success, she is also an avid painter, taco fanatic, beach bum and book nerd.
Let’s Connect!
Work With Me: growthdirective.com
About Angela
Angela Frank is a fractional CMO with a decade-long track record of generating multimillion-dollar marketing revenue for clients. She is the founder of The Growth Directive, a marketing consultancy helping brands create sustainable marketing programs.
Her new book Your Marketing Ecosystem: How Brands Can Market Less and Sell More helps business owners, founders, and corporate leaders create straightforward and profitable marketing strategies.
Angela is the host of The Growth Pod podcast, where she shares actionable tips to help you build a profitable brand you love.
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